Hypnosis: Believe the hype or think for yourself!
For too long, hypnosis has had a bad or "difficult" press. If a person doesn't understand something they have 3 options open to them:
1) They might be skeptical and therefore save the trouble of looking further and possibly benefiting.
2) They may conclude it is dangerous and to be avoided at all costs.
3) They may spend time discovering the truth behind the hype.